BioCenturions

Policom Basics -- Gene Grabowski, SVP at Levick Strategic Communications, and Wayne Pines, President of Regulatory Services and Health Care at APCO Worldwide, warn that biotech must make its voice heard.
 
Policom Tactics -- Peter Pitts, President and Co-founder of the Center for Medicine in the Public Interest and Partner/Director for Global Healthcare at Porter Novelli, and Sally Greenberg, Executive Director of the National Consumers League, focus on how industry and consumer groups will carry their messages to Capitol Hill.
 
Web Exclusive -- Gene Grabowski, Wayne Pines and Peter Pitts assess biotech's visibility on Capitol Hill and debate what to do about it.

Final Word -- BioCentury Washington Editor Steve Usdin says it's not too early for biotech CEOs to begin building their messages for their annual "legislative fly-in" to Washington.