Per a press release, Med Ad News (www.medadnews.com) will return “under new parent company Outcomes LLC, founded by Med Ad News Director, Daniel Becker. Many familiar faces will continue playing a critical role in both the production of the publication and the awards ceremony itself. Med Ad News continues the 30 year tradition of the highly anticipated 25th Anniversary Manny Awards along with the April release of the Annual Healthcare Communications Agency Issue.”
"Despite the growing uncertainty and hype surrounding the future of pharma B2B media, these past few years, Med Ad News and the Manny Awards had its best year ever. Outcomes LLC was developed to continue this momentum and is dedicated to providing our customers with access to a valuable suite of integrated marketing opportunities, events, and content marketing services. We have nothing but hope and optimism for the New Year and future and look forward to continuing to serve the pharmaceutical market with the forward-looking expertise and industry professionalism our customers, both readers and partners, have come to rely on," said Founder, Brand Director, Daniel Becker.
And editor Chris Truelove too!